When my kids were in car seats. . .

By Mir
November 16, 2008
Category Hot Hot Hot!

… there were never deals like this, I tell you. You parents today have it so easy. Hmph.

Nevertheless, check out this madness: Right now at Target, get the Britax Marathon convertible car seat for $42.99 shipped. That is nuts. (Edited to add: Oh, look—they also have Cowmooflage for $60. Look, who knows if these orders will ship… but it’s worth a try….)

Go, go, go! (Thanks, pretty Corey!)


  1. I so wish I needed a car seat right now. 🙂

    Awesome deal on an awesome product.

    Thanks Mir!

  2. WONDERFUL!!! Thanks, snagged one up!

  3. I agree with DW: I SO WISH I needed a car seat! Man, I always wanted a Britax and always settled for the less-expensive ones—but this is LESS EXPENSIVE THAN THE LESS-EXPENSIVE ONES, and that is going to KILL ME DEAD.

  4. Wow, thank you so much! Our toddler is currently in a Marathon with a girl-style cover, and we’ve caught a Regent on sale a few months ago so when our little boy (due February) needs a convertible car seat some time next year, we were just going to get a new cover for the Marathon and move our daughter to the Regent. But this car seat actually costs less than a new cover! And now we’ll have an extra car seat, and Camilla won’t have to give up her current one until she wants to! This is so awesome, and for this deal alone it’s been worth having Want Not on my feed reader for all these months!

  5. Thanks for sharing, Mir! This is AWESOME and while I don’t need a car seat for my little girl, I will get her a new one at this price. Better than using my sons old one that will be bordering the expiration.

  6. Thank you, Mir!!!

    I just ordered this for a very dear friend who is expecting in a month or two. She will be super-pleased – not only is it a great gift, but she will ADORE the great bargain I got on it!

  7. Wow! I wanted this carseat when my now 2.5 year old was born. We ended up settling for an Evenflo, which is fine. So I just purchased this for my sister. I told her that because I found the deal she has to give it to me when she is done with it. I am jealous. Maybe I should get another for me…….

  8. Wow… I needed a gift for my pregnant sister… and this is perfect!!


  9. Thank you!! Just bought one for #2, due in June – what a fantastic deal!

  10. AHHH!!! Ridiculous!!!! Thanks, Mir. With 3 kids under 3years, I’ll definitely find a use for one or two more of these…..

  11. Its still good. I ordered one for either my sister or whoever I give a gift to next. I’m really thinking it is supposed to be $242 not $42 but we’ll see what happens.

  12. Awesome awesome awesome…I had been wanting to give my pregnant sister a nice gift. And this one beats all.

  13. Worked for me too — perfect for my youngest who’s almost ready for a front-facing car seat. Thanks!

  14. I just ordered one. My baby will be outgrowing his infant carrier soon and I’ve never been able to afford Britax before. I am SUPER excited!! I agree, the price is probably wrong, but did they get it wrong twice since the cow print is cheap too? I’m thinking they will have to honor the price. THANK YOU SO MUCH for posting this deal!! My husband freaked when I shouted out of excitement – he thought something was wrong 🙂

  15. I would almost shove my six year-old back in a car seat for that price. 😉

    (It’s not as bad as it sounds! She just transitioned to a booster last month; she’s tiny.)

  16. Price is right… they are 2yr old seats. Great deal, I had to snag one too – but they will expire in 4 years.

  17. Wow! I am sooo worried there is a “catch” but I bought one for kid #2 too!
    (Tempted to buy 2 at that price honestly, then we have 2 seats for each car…)

  18. That is an amazing price- had to get one for the second car. My kid will be out of it in less than four years although not sure about future kids. Great for now!

  19. I’m testing this one out as well. My husband’s brother and wife are expecting their first. We’ve had Britax seats for our kids and have been extremely pleased!

  20. In my area, these carseats USED sell for over $100 on Craigslist. I’m just saying.

    “Britax Marathon car seat – $190 (West Cary)”
    “Britax Marathon car seat – $100 – (Durham)”

  21. I just got one too! We need a new seat for the second vehicle. Although this one is so nice I think I’ll give the old one to my husband and keep this one for my truck 🙂

  22. I just clicked the link in the post again (sending it to a friend) and received this:

    We’re sorry!
    An error occurred when we tried to process your request. Rest assured, we’re working to resolve the problem as soon as possible. If you were trying to make a purchase, please check My Account to confirm that the order was placed. We apologize for the inconvenience.

  23. Looks like they pulled it. Just as I was going to buy for every person I know who’s expecting! Oh well!

  24. my last comment (i promise):

    i was still able to add it to my cart by searching for britax marathon – you can click add to cart (but nothing else) and it seems to work.

  25. WHAT A GREAT DEAL!!! I was still able to get one by clicking the link (where I recd the “Sorry…” message) then typing Marathon in the search box at the top. When the right seat shows up in the search results, click “add to cart” (you still won’t be able to go to the detail page without getting the “Sorry” message).
    Went all the way through checkout. It did say that it wouldn’t be delivered until Dec 28, but… at the price I would wait a year!!!
    Thanks Mir!

  26. oops, I was typing my message the same time casey’s appeared — didn’t mean to repeat info!

  27. Exact same carseat is selling for $279 on Amazon

  28. snagged one up too before it disappeared. it looks as though there is only the cowmooflage available now! thanks mir!

  29. Both out of stock now. Shoot! (Congrats to those of you who snagged it. Hope they follow through!)

  30. Thank you so much! I ordered two, and my order must have just gone through before they were all snapped up.

  31. Ohh, I wish I would have seen this deal last night!

  32. Man! I REALLY could have used one of those. With the husband sick and money tight and the baby outgrowing her bucket… Any more Britax deals out there?

  33. Crud. I guess it must have been a mistake – I just double-checked my order status, and my order is gone. They must have canceled it.

  34. OH!!! I am so sad. I double-checked my order too (clicking through my confirmation email) and it says “This order has been cancelled.”
    I’ve been in such a good mood about getting this deal. Darn.

  35. I just got the cancellation email as well. Hey I figured this would happen but it was worth trying.

  36. “We’re sorry, but we are unable to offer this item for the incorrect price. The correct price is $279.99. We have canceled your order for this item. If you would like to order this item at the correct price, please visit Target.com to check for availability.”

  37. They cancelled my order too – NOT HAPPY!

  38. Darn it I really wanted that carseat baaad. Thanks though Mir for trying to hook us up with a great deal!

  39. Canceled my order too 🙁

  40. Out of stock now, but OMG! I had this same carseat for my 6 year old daughter up until two years ago when I wrecked my car and had to replace it. I paid about $250 for ours about 5 years ago!

  41. mine was cancelled too 🙁 Oh well, I knew it was too good to be true!

  42. Mine was cancelled as well. I expected it to happen and am fine with it, but my husband was really irritated.

  43. Yup. Cancelled. Oh well!

  44. thanks for link liz! After watching it I googled “Marathon mistake Target” — and the results were insane. I had no idea how widespread anger was over this pricing glitch. I’m actually curious about how many orders were actually placed/confirmed/shipped. There had to have been THOUSANDS of orders placed.
    Target was covered because their pricing mistake policy is stated on their website, but there are entire boards still trying to organize boycotts, etc.
    The WantNot readers’ response was definitely the most level-headed (e.g. Kris’s “Yup.Cancelled.Oh well!”)
    Love it.
    Mir should be proud.

  45. I don’t know if anyone is still looking at these comments, but they just sent me a code for $25 of an order. I’m thrilled!

  46. Just recd a $25 e-Giftcard from target due to this error. I’m impressed — wasn’t expecting anything
    “By redeeming this e-GiftCard, you acknowledge full satisfaction and release of any claims against Target relating to this pricing error.” 🙂 Funny.

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