The thing I love about unimportant holidays like Halloween is how retailers use them as excuses for sales. Like, today, for example, you can use coupon code BEWITCH20 for 20% off any makeup purchase at Soap.com, and the idea is that—with their automatic 2-day shipping—you’ll still have it in time for Halloween.

Because I don’t know about you, but my main concern when it’s time to go out begging for candy is whether or not my mascara looks good. Obviously.

Hey, whatever floats their boat. I’m just going to enjoy the savings.