It’s hard to argue with just $1 for a Blockbuster Express movie rental, right? But really, why even pay $1 if you could pay less? Today you can grab a 5-movie Blockbuster Express Groupon for just $2. Five movies for $2? Why wouldn’t you grab that?
(By the way, yes, we have Netflix. But there’s always some movie that one of us is just dying to see that we want right then. It’s hard, being us.)